Gone are the days when businesses go door-to-door, spreading flyers all over the town just to promote their products. Now, almost everything has become online. From one-man, small businesses to large corporations, digital marketing has become a go-to way for...
With millions of potential customers browsing the internet every day, only brands that stand out get the attention. Without a strong online presence, you really don’t have one at all. It’s all or nothing in the noisy world of cyberspace out there. So, whether you’re a...
In today’s digital age, having a website is essential for any business. However, it’s equally important to ensure that your website is accessible to all users, including those with disabilities. Website accessibility not only promotes inclusivity and equal...
Home-based businesses are enormously popular in the US. The Chamber of Commerce reports that 50 percent of all businesses start at home, and also 19 million of the roughly 32.5 million small businesses (more than half) are home-based. If you’re thinking of starting a...
Video marketing has been around for some time now and has become an integral part of a comprehensive marketing strategy. In today’s social media landscape, still, images don’t cut it anymore. If you want to create an effective social media campaign, the...
YouTube is the most popular video-distributing platform worldwide with over 2.6 billion monthly active users watching videos every hour. YouTube’s massive success led it to get acquired by Google in 2006 and is now included in its wide ecosystem. Practically...
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